In photo: Kievit beverage total solutions for the Philippines’ foodservice sector that help business owners increase operational and cost-efficiency
By Alithea De Jesus
Despite the pandemic, the country’s food and beverage industry remains stable, and still one of the biggest contributors to our economy. With the food delivery services helping the craving of the Filipino consumers satisfied and quenched their thirsts, the trend will further grow the demand and market.
The proliferation of coffee shops and milk tea stores in the country especially in the key provincial cities and municipalities is an indication that the demand will continue to surge. But with the advent of COVID-19 pandemic that inevitably affected the business, a lot of beverage business owners are forced to redefine on how to do their business by maximizing their profit margin and cutting down the operational cost in order to survive.
Kievit, owned by Netherlands-based food ingredients manufacturer FrieslandCampina Ingredients, a business group of Dutch dairy giant Royal FrieslandCampina that has been operating for over 125 years and started out as a milk and butter producer in 1894, and then, later on, ventured into the milk powder business in 1945 and developed its first spray dried milk powder in 1951. Today, Kievit produces a range of dairy and milk-based beverage solutions that are versatile and trusted by some of the world’s leading F&B brands, affording businesses and even new entrepreneurs, the convenience and creativity to develop better looking and tasting products that are superior in both form and function.
To many beverage business owners in the country, Kievit is a known brand and has a comprehensive range of beverage and toppers including the Kievit Instant Milk Cap Powder and bestsellers Vana Blanca 35C and Vana Cerea 32A. Both Vana Blanca 35C and Vana Cerea 32A are leading the market for non-dairy creamers and have been a longstanding top choice among both independent milk tea businesses and international chains.
The unique milk cap powder that allows you to top or layer almost any kind of drink or dessert, Kievit Instant Milk Cap Powder is both versatile and quick, and easy to prepare — it can be made by adding either hot or cold water and customized with the flavor of your choice. The finished product is a delectably creamy layer or topping that can retain its form for hours, making it ideal even for takeaway and delivery orders.
Vana Blanca 35C is an all-purpose creamer that delivers enhanced taste and textural properties including a smooth and creamy mouthfeel, good solubility, and an excellent thickening and whitening effect, making it ideal for coffee, tea, milkshakes, smoothies, and baked goods.
A game-changer for milk tea shops and lovers of the drink, Vana Cerea 32A is a creamer specially developed for milk tea. With its enhanced whitening effect and silky smooth mouthfeel among other high functional performance benefits, Vana Cerea 32A complements and heightens the full flavors and aromatic notes of brewed tea.
In line with providing customers with tailored solutions to better address their individual business needs, Kievit recently created new 1kg SKUs for Vana Blanca 35C and Vana Cerea 32A. The smaller packaging size was specially developed to help business owners increase operational and cost efficiency through improved food safety and handling, quality assurance and inventory management
All Kievit products are Halal certified and use only 100% sustainable, RSPO certified Palm Oil.
With its long track record of working closely with the world’s leading F&B brands to create offerings that enrich and enhance the experience of the everyday consumer, business owners in the Philippines can look forward to more opportunities to grow their businesses and innovate together with Kievit.
“We’re excited to expand our offerings in the Philippines and work hand in hand with our customers to explore new possibilities and develop creative concepts that will help them stay at the forefront of the latest industry trends. We are confident that the versatility and convenience of our products are the value adds needed for our customers to increase efficiency in their operations and drive growth for their businesses, regardless of the challenges facing the market today,” said Tracy Joy D. Fortu, APAC Business Development Lead for Kievit.
Kievit products are currently distributed in the Philippines by Daffid Food Industries Inc. They are also available online at the Kievit retail stores on Lazada (https://bit.ly/2GCyk3b) and Shopee (https://shopee.ph/kievitph).
For more information on the brand, exciting recipes, and concepts, visit Kievit at the official website (www.kievitfoodservice.com), Facebook (https://bit.ly/2ZjH5pg), and Instagram (https://bit.ly/2Gw22qv).
About FrieslandCampina Ingredients
FrieslandCampina Ingredients is part of Royal FrieslandCampina N.V. The company provides millions of consumers throughout the world with dairy products containing the valuable nutrients from milk. The annual turnover amounted to 11.3 billion euro in 2019. FrieslandCampina has locations in 34 countries and employs about 24,000 employees. The Central Office is located in the Netherlands.
FrieslandCampina Ingredients operates four main global business segments – Early Life Nutrition, Adult Nutrition, Food & Beverages, and Animal Nutrition, with regional sales offices in The Netherlands, USA, Singapore, China, and Brazil. The clear segmentation strengthens the company’s position as an innovative partner and global player in healthy and functional ingredients and solutions.
At the heart of FrieslandCampina Ingredients is its 3,250 strong global workforce, which comprises passionate ingredient specialists focused on adding goodness to the foods, beverages, and businesses that nourish the world.
For additional information, please visit: www.frieslandcampinaingredients.com
