Wednesday, April 24, 2024

Delivering Stories of Progress


Aice brings good tidings to 2M people nationwide, to distribute free ice cream for the holiday season

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Over the past few weeks, different barangays across the Philippines have collaborated with well-loved ice cream brand Aice in distributing free ice cream to the community for the holidays!

In line with their mission to spread happiness nationwide, Aice has enabled various barangays from Luzon, Visayas, and Mindanao to treat their constituents to a holiday surprise: free ice cream! As of this writing, over 4,500 barangays, together with Aice, have distributed approximately 1.3 million ice creamproducts to celebrate the holidays and give thanks to their constituents. Aice is enthusiastic to partner with these barangays and by the end of 2022, the brand aims to distribute more than 2 million ice cream products through over 8,000 outlets nationwide.

From Aice’s wide roster of outlets, they choose eligible outletsbased on the following criteria: safetylocation and reach. The stores that were chosen have a significant reach in bigger communities. However, the brand and partner barangays still placed emphasis on safety to anticipate and properly managehundreds of people per outlet. 

“This holiday season, we want to bring happiness to small and large communities around the Philippines. Being in the business of ice cream feels like being in the business of happiness!”, shares Aice Philippines General Manager Mr. Louis. “We’re thankful for the help of the different barangays that have helped us implement this project and we’re happy to see them enthusiastic about the same values we have. Aice is looking forward to have similar activities in the future.

For more info about Aice, visit Aice Philippines Facebook page or call +63960400 0000. 

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