By Victoria “NIKE” De Dios
Since the entire world was struck by the COVID19 pandemic, everything momentarily stopped. Non-essential business operations were halted, death, and increasing cases of COVID19 remain a threat not just to the health, but also in the business and other activities such as school, church, and other group gatherings that are normally permitted before.
Realizing how the pandemic has badly affected the lives of many Filipinos, and a sudden shift to the digital becomes the norm to avoid the spread of COVID19, Red Circle Global (RCG), a digital automation company went out of their way and did their voluntary outreach to the various community to give hope and provide something to the community.
Acknowledging that many businesses in this time of pandemic resulted in losses, closure, and jobless people, the Filipinos need help in this challenging time. This prompted RCG in partnership with various NGOs organized and gave out relief good, fed more than 100,000 people, provided care packs in the last two months distributed in Metro Manila, Biliran, and Rizal Province.
Inspired by RSA
When asked what led him to do this noble outreach effort, RCG CEO and President Edwardo Miguel Roldan noted, “I was inspired by Mr. Ramon S Ang’s gesture of goodwill.”
“While there are many generous individuals out there who are assisting our Filipino compatriots, RSA spells a difference,” Roldan said.
“Needless to say. RSA’s way of assisting is different from the quantity up to the quality. I think that is the purpose of businesses. It is to transform our enterprise in a snap from a money-making machine to a social enterprise that is solely focused on assisting people in times of pandemic like this,” the CEO Red Circle Global added.
Pay When Happy Program
Apart from feeding and care packs handed out to people, RCG also initiated a program to empower schools to be automated for free until its 6th month of service. This “Pay When Happy” program of RCG is new and unprecedented in the education technology industry. This initiative empowers smaller schools to directly compete with bigger schools in terms of school automation and online classes.
What struck the Roldan during the outreach program of RCG was during the time when they visited Jala-Jala, Rizal’s poorest barangay.
“I was surprised by the discipline they showed despite their eagerness to receive assistance,” Roldan narrated.
“They put out chairs with their names. Together with the police and barangay, we finished distributing food and care packs in less than 1 hour in a very highly organized manner. It was so efficient, and what is commendable is they did it in their own volition. And all we have to do is just put the goods on the chair, and that’s it.”
RCG chooses to help even while experiencing theft during this season. He said to be especially careful with people-management and inventories this pandemic as many people do not stop greedy from taking more than what they should have.”
“The Bayanihan spirit must be alive, and this spirit cannot be found in other countries, and only here in the Philippines. And you know how the Bayanihan spirit came into being? It is from the malasakit (concern), wherein one even he has nothing to gain from doing good deeds, felt morally obliged as a Filipino to be there for others even by merely lifting a finger to abate their sorrow or trouble,” the CEO of Red Circle Global concluded.