The Department of Trade and Industry (DTI) announced on 15 October 2025, Wednesday, the move to make the E-Commerce Philippine Trustmark (Trustmark) registration voluntary until 31 December 2025.
According to a DTI news release, the announcement was made during the “Bida ang Konsyumer: Ensuring a Safe and Reliable E-Commerce Environment” Town Hall Meeting, where online business operators, consumer groups, and digital trade advocates shared insights and suggestions on the program’s implementation.
DTI Secretary Cristina A. Roque stated that the decision was made after considering feedback from various sectors, noting that the agency values continuous dialogue with its stakeholders.

“We used this discussion to hear straight from our stakeholders and learn about their daily concerns. Taking their feedback into account means we can improve the Trustmark system to be more useful, fair, and helpful for both businesses and consumers. After all, our shared goal is to make e-commerce in the Philippines safer and more trustworthy for everyone,” Secretary Roque said.
The transition period for voluntary Trustmark applications will last until the end of the current year. By early 2026, the DTI will thoroughly review whether the registration will remain voluntary. The agency also reminds the public that, while it remains voluntary, all existing laws related to e-commerce continue to be strictly enforced.
Consumer organizations lauded the Trustmark program for protecting buyers, while businesses said it would help mitigate illegitimate entities and fraud that affect their operations. Both parties called for wider promotion and education on the program. Furthermore, they have underscored their preference to have the program mandatory.

Participants from consumers and business groups, together with DTI Regional and Provincial Offices nationwide, signified a strong commitment to upholding the shared responsibility of advancing the e-commerce industry in the country.
Currently, the DTI is finalizing the program’s supplemental guidelines, specifically on the voluntary registration, along with the different fees depending on the size or type of business, among others. Nonetheless, online businesses can still proceed with their Trustmark application through https://trustmark.dti.gov.ph/.
For queries and/or concerns related to the Trustmark, concerned stakeholders may reach out to the DTI E-Commerce Bureau via landline at (+632) 7791.3282 or email at trustmark@dti.gov.ph.