Toyota Measures Data From Vehicle Advertising Business In Phl

On May 17, 2022, Toyota Mobility Solutions Philippines Corporation (TMSPH) launched a demonstration project of a mobility service to optimize advertising revenues by specifically measuring the effectiveness of wrap advertisement of fleet vehicles based on vehicle location information using the GPS data sent from mobile APP. This demonstration project will be led by TMSPH, with … Continue reading Toyota Measures Data From Vehicle Advertising Business In Phl